Leeds United announce adidas, but we’ll have to wait a bit longer to see the shirts

21 Jul 2020 06:06 pm, by YorkshireSquare


On Monday, in news that had been expected for a while Leeds United confirmed that their technical kit partnership with Italian sportswear brand Kappa will come to an end at the conclusion of the 2019/20 season. Kappa began manufacturing kits for Leeds back in 2015, with sales growing year on year, culminating in a new record, during their centenary year with over 145,000 replica shirts sold.

The Kappa shirts have generally been good, much improved on the offerings from Macron before then. Having debut with a sponsor less shirt in 2015 the kits have remained simple with either blue, gold or ‘platinum’ trim. Whilst the home shirts have been fairly conservative the away shirts have been a bit different with the ‘bus seat’ blue and grey and pink shirts particularly memorable. Leeds United executive director Paul Bell said…

On behalf of the club, our supporters, players and staff of Leeds United I’d like to thank Kappa for their record-breaking partnership and friendship over the past five years. The relationship has been exceptional; Lorenzo, Remi and all of the Kappa team have worked extremely hard to enable our retail department to grow exponentially year on year with innovative designs and excellent product quality and we wish them well for the future.

Today Leeds United confirmed the long running rumour that adidas will become their official kit partner from the 2020/21 season. In a record-breaking deal for the club, adidas will produce both playing and training kit for all Leeds United teams over the next five years. adidas becomes Leeds United’s official kit partner for the first time in their history, in what will mark a new era in the Premier League, following their Sky Bet Championship winning centenary season. A date for the official kit launch will be announced in due course. Leeds United chief executive Angus Kinnear said…

We are excited adidas has become our official kit partner. We’re looking forward to our return to the Premier League with anticipation next season and partnering with adidas, who are one of the most recognisable names in sport, represents a new beginning for the club. At Leeds United we continue to grow on and off the pitch and this record-breaking deal is another important step for the club.

With the adidas deal rumoured for a long time there have been concept kits a plenty produced by fans doing the rounds on social media but it looks as though we will have to wait a little bit longer for the official reveal of next seasons kits. The home shirt looks likely to be a fairly plain white shirt with the famous three stripes in blue across the shoulders whilst news of the away shirt suggests it will be along the lines of the blue and green stripes leaked a few weeks back. Whatever adidas come up with I’m sure it will fly of the shelves and it will be great to see Leeds United back in the Premier League wearing a top tier kit manufacturer’s gear.